We’re always improving our phones systems, which is why we have recently made some great improvements to our phone analytics to give you more useful customer data.  You may have noticed that there are some new features in your phone analytics, making it easier for you to understand your call data and therefore improve your service to customers. 

New features

With these new metrics you can now find out how long your customers are waiting on the phone to speak to a member of staff and also the length of phone calls. All these statistics can help you to make better business decisions. For example, you may decide that you need to hire additional staff to answer calls or look at ways of being more efficient on the phone. It’s also now possible to view calls of a certain length, making it easier to analyse your data.

Another new feature of phone analytics is the ability to see how much each call is costing, enabling you to work out whether it m more economical to purchase call bundles. We’ve also developed our analytics so that you can now view data separately for each individual phone number associated with your account. So, if you have more than one incoming number for different marketing activities you can now compare the effectiveness of each.  Our new phone analytics also make it possible to enlarge and view charts on larger screens for sharing with your team.

If you would like to find out more about how to make better use of your phone analytics, contact us on 01276 301000 and we will be happy to help.